Call for papers (2020)

Projecting the Future, the Future Is Now!

The fourth edition of ICIEMC is dedicated to the reflection about the current changes and trends in key areas and the importance of these changes for the organizations and the consumers. From artificial intelligence to gamification or neurosciences, passing through other emerging technologies and their roles (e.g. wearables) or fintech companies, a lot is going on around us and is molding the future in ways we may not suspect now.

So, the 2020 edition of ICIEMC seeks multidisciplinary perspectives related to this dynamic environment and their possible impact in consumer behavior, innovation trends, finance and marketing

The following Regular Tracks will be open for abstract and paper submission in 2020:

  • Marketing Communications, Social Media, Public Relations, Advertising & Promotion
  • Consumer Behaviour & Neurosciences 
  • Entrepreneurship & Small Business Marketing
  • Digital Transformation in Entrepreneurship and Marketing
  • Tourism Marketing
  • Marketing in Specific Industries 
  • Sustainable Marketing, Social Responsibility, Ethics and Consumer Protection & Data Privacy
  • Relationship Marketing, Sensory & Experiential Marketing
  • Strategic Marketing & Value Creation
  • Services Marketing & Customer Experience 
  • Teaching & Learning in Marketing

We also host Special Tracks on:

  • Transmedia Storytelling (Soraia Ferreira & João Miguel Lopes)
  • Territorial and Tourism Marketing (Teresa Aragonez, Manuel Gouveia, Sandra Filipe)
  • Gammification & Design Innovation (Rui Patrício & Francesco Zurlo)
  • New Trends and Emerging Technologies (Anabela Mesquita & João Batista)
  • International Business (António Carrizo & Cláudia Ribau) 
  • Neurosciences applied to consumer behavior (João Valente & Hugo de Almeida)
  • Innovation and marketing in Higher Education Institutions (Carlos Melo Brito & Sara Santos)

Publication opportunities will be available for best conference papers, and best papers awards will be given to Junior Researcher category and Senior Researcher category. Best Thesis Awards will be granted, too.


First Call for Papers:

  • Abstract submission (max 250 words): January 10, 2020
  • Abstract acceptance notification: January 20, 2020
  • Paper submission (Full Paper or Development Paper): March 6, 2020
  • Paper acceptance notification: June 22, 2020

Second Call for Papers:

  • Paper submission: July 20, 2020
  • Paper acceptance notification: August 15, 2020
  • Camera-Ready Paper submission: September 15, 2020
  • Presentation submission (for the virtual session): November 2, 2020


Registration starts: September 1, 2020
Latest registration deadline for presenting authors (academics or students): October 15, 2020
Latest registration for non-authors: November 2, 2020


Paper Submissions must be performed on the CMT Platform. More details and the template on this page:


We accept papers in English, Portuguese and Spanish.

Presentations at the conference will be in English or Portuguese/Spanish if requested. However, non-English presentations will be held in Special Parallel Sessions, duly identified as such.


Our Scientific Committee is spread over three continents. All full papers will be double-blind reviewed.


All full papers will be included in Conference Proceedings, with ISBN. Selected papers may be published in the journals associated to our conference.


Universidade de Aveiro // ISCA

Aveiro – Portugal


Leave a Reply

You must be logged in to post a comment.